You've Built the Business. But the Right People Still Can't Find You.
You're the expert. But someone less qualified just got the TV spot.
You've gone viral. And it did nothing for your credibility.
You've invested in coaches, funnels, and strategy. But you're still invisible outside your own audience.
You're posting every day. And the people you most want to reach don't know you exist.
WHAT YOU ACTUALLY WANT:
Higher-paying clients who already trust you before they reach out
To be found outside your existing bubble — in new markets, new cities, new countries
To be the name journalists call when they need an expert in your space
The kind of authority that makes people say "I've seen you everywhere" — and means it
Here's the thing no one tells you:
Posting more won't get you there. Another funnel won't get you there. Media will.
Because when you're investing in your business but not putting media front and centre — you're building on a platform you don't own, to an audience that doesn't trust it anymore.
Trust is the new currency. Media is how you earn it.
People are leaving social media. They don't trust algorithms. They don't trust ads. They're using AI to find people — and if you have media credibility, you show up. If you don't, you don't.
Journalists are drowning — underpaid, overworked, desperate for good stories, but with no time to hunt for them. That's your opening. When a journalist decides your story is worth telling, that's borrowed authority that compounds.
It's why books sell after TV segments. It's why one feature does more than six months of posting. It's how you become the expert they call — not just in your postcode, but in your industry.
"One good pitch beats 30 days of content."
Before You Scroll — Watch This
I'm going to show you exactly how this system works, who it's for, and why it's different from every other PR program out there.
20 minutes. No BS.
You Don't Need a PR Course.
You Need The Media Leverage Shortcut.
I didn't build another PR course.
I built a system that collapses years of guessing, $30K agency fees, and months of silence into one clear process — that only takes one hour of your time a week.
Not just the training. The contacts. The access. The recognition. Everything you need to pitch yourself and get featured — without starting from scratch.
HOW WE DO IT
Our Unapologetic PR Promise: Contacts. Coverage. Communication.
CONTACTS
We bring the contacts. A black book of trusted journalists, producers, and media insiders — built over 20 years — to open doors you can't access alone.
COVERAGE
We shape your angles and pitch them properly. Real coverage — not paid features, not fake PR. The kind that builds credibility that lasts.
COMMUNICATION
You get the tools, the scripts, and the clear plan — so you know exactly what to say, who to say it to, and how to follow up with confidence.
Here's Where You Choose.
Both paths get you the system. Both give you what you need to start landing media. The difference is how fast you get there — and the level of access you have along the way.
PATH 1: DIY — $997 + GST
Learn it. Implement it. Build momentum in your own time.
You get the complete 10-module blueprint, the AI Pocket Publicist, the scripts, the tools, and the community. Everything you need to pitch yourself and start getting featured — at your own pace, on your own schedule.
This is a fuck-yes $997 if you're ready to back yourself and do the work.
PATH 2: DIRECT ACCESS — $2,997 + GST
Skip the years it takes to build media relationships from scratch.
Agencies spend years building what Heidi has — journalists texting her for stories, producers calling for experts. Then they charge you $30K to access it. You get that access as part of this.
Media comes to Heidi. She comes to you. You're not learning how to pitch into the void — you're being put forward.
This is the difference between trying to get noticed and being chosen.
Modules = the system. Direct Access = the system plus the relationships, the room, and someone who puts you forward.
Two Paths. Everything You Get.
OPTION 1: DIY PR
$997 + GST
→ 10 PR + Storytelling Modules Value $5,000
→ AI PR Pocket Publicist 24/7 Value $2,000
→ PR Scripts + Swipe Files Value $1,500
→ Guest Expert Trainings Value $3,000
→ BONUS: Shit Show Live Speaker Access
→ Total Value: $12,500+
→ Your Investment: $997 + GST
OPTION 2: DIRECT & EXCLUSIVE ACCESS
$2,997 + GST
→ Everything in DIY, PLUS:
→ Direct Access to Heidi Angles, pitch, positioning — together
→ Real Pitch Opportunities Media comes to Heidi. She comes to you.
→ Live Pitch Feedback Heidi + media insiders. No guessing.
→ Media Mates — Her Black Book
Producers & editors sourcing stories now
→ Monthly Live Group Sessions Value $6,000
→ Community + Visibility Hub Where real opportunities drop
→ Total Value: $23,000+
→ Your Investment: $2,997 + GST
Choose Your Path.
If you're ready to stop being overlooked and start being the one they feature:
OPTION 1: DIY
PLAP Modules
$997 + GST
Learn it. Implement it. Build momentum in your own time.
→ 10 PR + Storytelling Modules Value $5,000
→ AI PR Pocket Publicist 24/7 Value $2,000
→ PR Scripts + Swipe Files Value $1,500
→ Guest Expert Trainings Value $3,000
→ BONUS: Shit Show Live Speaker Access
Total Value $12,500+ | Your Investment: $997 + GST
I'LL DO IT MYSELF →OPTION 2: DIRECT ACCESS
PR Club: Direct Access for 12 months
$2,997 + GST
Skip the years. Get the access. Be put forward.
Everything in DIY, PLUS:
→ Direct Access to Heidi Angles, pitch, positioning — together
→ Real Pitch Opportunities Media comes to Heidi. She comes to you.
→ Live Pitch Feedback Heidi + media insiders. No second-guessing.
→ Media Mates — Her Black Book Producers & editors sourcing stories right now
→ Monthly Live Group Sessions for 12 months Value $6,000
Total Value $23,000+ | Your Investment: $2,997 + GST
GIVE ME ACCESS →
Questions? Honest Answers.
Do I need a big or dramatic story to get media?
Will this force me to overshare?
I don't have a big following. Does that matter?
Do I need confidence before I start pitching?
I don't have time — will this be another thing on my plate?
What if I can't make the live sessions?
Will this work if I'm not in Australia?
I've tried PR before and it flopped. Why is this different?
I think I want 1:1 instead of a program.
Can I stay after 12 months?
HEAR IT FROM THESE LEGENDS...
STEPH
ERIKA
GABI
COURTNEY
